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Brokers: Does your real estate tech stack really help recruit and retain agents?

What tech really matters to agents, and what doesn’t? Invest wisely.

Your Website is No Longer Your Single Biggest Tech Asset

There seems to be an unspoken agreement that the single most important piece of technology a real estate professional can have is their website. Looking further into this belief many think that the website alone will produce an infinite amount of leads and business as long as it is a unique, one-of-a-kind custom site that has video and parallax elements throughout. So if a single tech asset, namely your website, is not your best tech asset, what is?

The Importance of Quality Agent Onboarding for a Successful Team

The real estate profession is unique when it comes to joining a new brokerage or firm. Unlike with traditional job onboarding, there is a combination of requirements to be successful as an agent. New agents need a thorough and effective onboarding process. Many new real estate agents drop out of the industry simply because they didn’t receive proper training when they started out. Here are a few tips for how to improve the onboarding process for new agents.

Facebook Business Pages

Want to maximize your presence on social media as a brokerage or individual agent? A Facebook Business Page is a great starting point— so long as you’re venturing past the default settings. Whether you recently set up shop or your business has lived on Facebook for a while, fine-tuning your page with the following tools is a must. Here's how to customize your layout, communicate with customers, compete for business, and analyze trends.

To Adopt or Not To Adopt

Technology solutions offered at a brokerage level to agents are intended to make agents more productive and their life easier at the same time. So why is there often so much hesitation and resistance to embrace these solutions that have nothing but good intentions towards the agent and their business? Here are 3 reasons agents use or don’t use technology.

Old School is… New School?

When a real estate brokerage, team, or agent is asked about what they are doing regarding their own individual marketing efforts the answers might surprise you. The majority of agents in the United States have an almost even distribution of their marketing dollars between print and digital marketing. To shed some light on how agents spend their precious marketing dollars, it is important to identify exactly what constitutes print vs digital.

3 Reasons Reporting Analytics Are Imperative for Brokerages

Real estate is a numbers game and because of this, it is imperative for brokerages to have the data they need to determine where their brokerage is succeeding and in what areas they can improve. BrokerSumo offers back-end support and analytics at a brokerage level so that firms can see firsthand what is affecting their bottom line. Here are 3 reasons reporting analytics are imperative for brokerages.

Facebook Business Page Strategy: SEO 101

Facebook has come a long way from its early days of college coders dreaming in a dorm room. Today, over 2 billion people use Facebook globally. More than 1 billion of those users log into Facebook daily.Want those eyes on your real estate listings? You’ll need to develop a strategy for search engine optimization (SEO), your key weapon in the fight for online visibility. These Facebook Business Page SEO fundamentals will point you in the right direction.

Agent-First Tech Drives Massive Success

Throughout the years, RE/MAX Advantage Plus has remained one of Minnesota’s revered and multiple award-winning real estate firms, primarily because of their commitment to cutting edge technology and redefining the real estate process.

Keeping Your Sphere of Influence Warm When the Real Estate Market Cools

What can you do as a real estate professional during the slow season to make sure you stay top of mind to your leads and prospects for when things really pick up again in the Spring? Here are a few tips to ensure that your sphere of influence does not freeze this winter.

The Unseen Perks of a Strong Broker Tech Platform

Having strong technology at the foundation of your brokerage isn’t something "nice to have". It’s a necessity. Here are some of the benefits of incorporating great technology tools into your brokerage landscape.

To Our Friends and Industry

Inside Real Estate will be here, independent, and leading the way, arm in arm with you, keeping your data secure and driving the innovation that champions the agent, and empowers you to serve this industry every day.

Does Tech Increase Transaction Volume? Yes—And There’s Proof

The data is indisputable. Inside Real Estate’s kvCORE Platform is getting more business for real estate professionals across the board.

Get the Definitive Guide to Winning Over Today's Sellers

Learn how to beat the competition, earn your client's trust, and win more listings than ever

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See why top agents and teams are flocking to brokerages with kvCORE

Schedule your demo today and discover why agents and teams are asking for the platform they know drives business: kvCORE

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Get the Definitive Guide to Winning Over Today's Sellers

Learn how to beat the competition, earn your client's trust, and win more listings than ever

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Real Estate Teams Get What They Deserve

Teams just scored the most sophisticated solution ever created thanks to the latest release by the newly combined Inside Real Estate and BoomTown teams.

Does the Real Work Start After the Real Estate Transaction? The Numbers Say Yes.

Post Close Companion is your answer to client nurture after the transaction. And it makes it easier than ever. 

See why top agents and teams are flocking to brokerages with kvCORE

Schedule your demo today and discover why agents and teams are asking for the platform they know drives business: kvCORE

Learn More

Elite-Level Marketing Materials Don’t Need to be Time or Labor Intensive– Here’s Why

kvCORE is innovating tools that allow agents to do it all, without having to do it all.

Will 250k Agents Leave the Business Next Year?

What can you be doing to make sure your agents stay loyal with you and stay productive?

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Introducing Pond Accounts in kvCORE: Never let a lead go stale

Now, real estate teams can nurture a pool of contacts while leveraging the power of kvCORE's behavioral automation

Why your current CMA isn’t helping you seal the deal

CORE Present is the next-generation CMA and Presentation builder that empowers brokers and agents to tell a compelling story that wins listings and deals.

Making websites faster, more powerful, and more customized than ever before

Understanding feedback from our customers was key to our Spring ‘21 Release, so we're bringing you a supercharged user experience, plus innovative new features to power consumer-facing kvCORE websites.

Helping you crush the year and your competition

A Recap of Inside Real Estate’s Live March 18th Webinar, Including the Highly-Anticipated Spring '21 Release of kvCORE

How to position yourself as the local expert and get customers coming back to your website with Local Logic, now in kvCORE

The leading provider of hyper-local school, demographic, and lifestyle data, Local Logic makes it easy for brokers and agents to help customers search by local qualities that matter most.

Inside Real Estate Named to 2021 HW Tech 100 Winners

This honor is right up our alley for Inside Real Estate, which continuously delivers cutting-edge technology that drives a more innovative and efficient housing market and propels the industry into the digital era.

Attract, nurture, and retain your ideal recruits seamlessly with IdealEstate, now part of kvCORE

Tap into IdealEstate's pool of 1M+ real estate professionals and provide a seamless candidate journey from the top of the funnel all the way to your team or brokerage.

Putting indie brokerage savvy into the launch of an uber successful team

How this successful team leader of Urban Nest Realty is using experience and technology to drive team growth.

A best-in-class tech stack starting with kvCORE Gives the 3600+ agents at Samson Properties the tools they need to succeed

For Donny Samson, CEO of Samson Properties, kvCORE has been a game-changer. He wanted the best tool out there — and he wanted to offer it company-wide for free. He tells his agents, “I can't hit the home run for you, but I can give you as many times as bat as possible.” Here’s why Samson and his agents love kvCORE.

CORE Video gives you powerful new video messaging tools to build your business the human way

CORE Video powered by BombBomb helps your real estate business build and maintain meaningful relationships with video marketing integrated right into the kvCORE platform.

How dashCMA can help you break through the hyper-competitive real estate market

dashCMA is the modern real estate listing presentation tool that drastically simplifies the process and lets you easily customize home pricing presentations.

Achieving an audacious goal: Royal LePage's future-focused digital transformation with rlpSPHERE

Royal LePage is once again shaking the industry’s foundations as a technology innovator with the launch of its ground-breaking digital ecosystem, rlpSPHERE. Powered by kvCORE, the platform features a suite of fully integrated proprietary and industry technologies.

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