Insider Blog
Fuel your real estate business and brand with technology insights,
news, product updates, and advice from the Insiders.
Growing your brokerage or team? 5 of the most creative recruiting tips we’ve seen
Two valued Inside Real Estate brokerage clients share the unique ways they recruit (and retain) agents, plus we have recruiting tips from our Agent and Success Team.
The excitement over CORE Present is palpable across The Keyes Company’s footprint and here’s why
If an agent can’t show sellers instant data and instant numbers, they won’t get the listing. That’s why CORE Present is changing the way Keyes agents win deals and CMO Paula Renaldo is a huge fan.
Providing agents the support they need to win in today’s market
How Dilbeck Real Estate is combating tight inventory with a tech stack that’s second to none
3 winning ways to get sellers to list with you NOW
Here are the top strategies agents see success with in this hyper-competitive market
Why Playbooks are like wizards that drive better results 5 ways
Playbooks in kvCORE automate everyday activities, so agents have a clear, streamlined process that eliminates the guesswork of what to do, how to do it, and when to do it.
The 6 hottest tech features being used by top teams
Inside Real Estate has a strong pulse on the unique needs of teams. What are the team features we hear about the most? Here’s a rundown of the top functions being used and demanded by top teams across the country.
Introducing Pond Accounts in kvCORE: Never let a lead go stale
Now, real estate teams can nurture a pool of contacts while leveraging the power of kvCORE's behavioral automation
Why your current CMA isn’t helping you seal the deal
CORE Present is the next-generation CMA and Presentation builder that empowers brokers and agents to tell a compelling story that wins listings and deals.
Making websites faster, more powerful, and more customized than ever before
Understanding feedback from our customers was key to our Spring ‘21 Release, so we're bringing you a supercharged user experience, plus innovative new features to power consumer-facing kvCORE websites.
Helping you crush the year and your competition
A Recap of Inside Real Estate’s Live March 18th Webinar, Including the Highly-Anticipated Spring '21 Release of kvCORE
How to position yourself as the local expert and get customers coming back to your website with Local Logic, now in kvCORE
The leading provider of hyper-local school, demographic, and lifestyle data, Local Logic makes it easy for brokers and agents to help customers search by local qualities that matter most.
Inside Real Estate Named to 2021 HW Tech 100 Winners
This honor is right up our alley for Inside Real Estate, which continuously delivers cutting-edge technology that drives a more innovative and efficient housing market and propels the industry into the digital era.
To Our Friends and Industry
Inside Real Estate will be here, independent, and leading the way, arm in arm with you, keeping your data secure and driving the innovation that champions the agent, and empowers you to serve this industry every day.
Does Tech Increase Transaction Volume? Yes—And There’s Proof
The data is indisputable. Inside Real Estate’s kvCORE Platform is getting more business for real estate professionals across the board.
Real Estate Teams Get What They Deserve
Teams just scored the most sophisticated solution ever created thanks to the latest release by the newly combined Inside Real Estate and BoomTown teams.
Does the Real Work Start After the Real Estate Transaction? The Numbers Say Yes.
Post Close Companion is your answer to client nurture after the transaction. And it makes it easier than ever.
Elite-Level Marketing Materials Don’t Need to be Time or Labor Intensive– Here’s Why
kvCORE is innovating tools that allow agents to do it all, without having to do it all.
Will 250k Agents Leave the Business Next Year?
What can you be doing to make sure your agents stay loyal with you and stay productive?
Old School is… New School?
When a real estate brokerage, team, or agent is asked about what they are doing regarding their own individual marketing efforts the answers might surprise you. The majority of agents in the United States have an almost even distribution of their marketing dollars between print and digital marketing. To shed some light on how agents spend their precious marketing dollars, it is important to identify exactly what constitutes print vs digital.
3 Reasons Reporting Analytics Are Imperative for Brokerages
Real estate is a numbers game and because of this, it is imperative for brokerages to have the data they need to determine where their brokerage is succeeding and in what areas they can improve. BrokerSumo offers back-end support and analytics at a brokerage level so that firms can see firsthand what is affecting their bottom line. Here are 3 reasons reporting analytics are imperative for brokerages.
Facebook Business Page Strategy: SEO 101
Facebook has come a long way from its early days of college coders dreaming in a dorm room. Today, over 2 billion people use Facebook globally. More than 1 billion of those users log into Facebook daily.Want those eyes on your real estate listings? You’ll need to develop a strategy for search engine optimization (SEO), your key weapon in the fight for online visibility. These Facebook Business Page SEO fundamentals will point you in the right direction.
Agent-First Tech Drives Massive Success
Throughout the years, RE/MAX Advantage Plus has remained one of Minnesota’s revered and multiple award-winning real estate firms, primarily because of their commitment to cutting edge technology and redefining the real estate process.
Keeping Your Sphere of Influence Warm When the Real Estate Market Cools
What can you do as a real estate professional during the slow season to make sure you stay top of mind to your leads and prospects for when things really pick up again in the Spring? Here are a few tips to ensure that your sphere of influence does not freeze this winter.
The Unseen Perks of a Strong Broker Tech Platform
Having strong technology at the foundation of your brokerage isn’t something "nice to have". It’s a necessity. Here are some of the benefits of incorporating great technology tools into your brokerage landscape.
The 50/50 Social Media Strategy for Agents & Brokers
There are plenty of ways for real estate agents and brokers to automate their posts. But there is an important balance between automation and personalization. Simply posting your listings is not enough. Having a “robot-like” social presence is not effective in building client relationships. That’s why a 50/50 strategy between personalization and automation is so important for today’s agents and brokers. It solves the need for automation for the ever-busy agent, while also putting some of the focus on personalization.
5 Key Features Needed for Agent Adoption
We’ve narrowed the list down to the top 5 value propositions needed within a CRM platform to have the highest success of Agent Adoption.
Inside Real Estate Soars 149% Over Previous Year
In the effort to support its 149% year-over-year revenue growth and massive demand for its leading cloud software, Inside Real Estate has made some recent high-profile hires. These hires are well-known and well-respected within the real estate and tech industries, and position Inside Real Estate as a powerhouse brand with solutions for real estate brokers, teams and agents at every stage of their business.
Leads are Easy, Converting Them is the Challenge (And 5 Ways to Fix That)
In today’s real estate market, finding leads really isn’t the problem, it’s converting them. There are multiple ways to help you cultivate your list. But it’s what you do with those leads that really matters. Even in hot real estate markets, you’ll find plenty of potential clients who need nurturing. How are you going to nurture them all the way to the closing table?
3 Ways AI Can Help You Close a Deal
There’s a big misconception around what artificial intelligence (AI) really is and how it can impact your real estate business. To make matters more confusing, many of today’s real estate software platforms have latched onto the term but fail to explain what’s really behind the curtain. So what is AI, exactly?
10 Questions to Ask Your Tech Vendor About Your Data
You’ve most likely heard about the recent news in the industry calling to question the safety of your personal contacts, sphere, leads or other data that belongs to your real estate business. Many tech platforms expect you to freely hand over your private sphere data in order to use their solutions. And there lies the question: How safe is your data when you hand it over?