Insider Blog
Fuel your real estate business and brand with technology insights,
news, product updates, and advice from the Insiders.
The 50/50 Social Media Strategy for Agents & Brokers
There are plenty of ways for real estate agents and brokers to automate their posts. But there is an important balance between automation and personalization. Simply posting your listings is not enough. Having a “robot-like” social presence is not effective in building client relationships. That’s why a 50/50 strategy between personalization and automation is so important for today’s agents and brokers. It solves the need for automation for the ever-busy agent, while also putting some of the focus on personalization.
5 Key Features Needed for Agent Adoption
We’ve narrowed the list down to the top 5 value propositions needed within a CRM platform to have the highest success of Agent Adoption.
Inside Real Estate Soars 149% Over Previous Year
In the effort to support its 149% year-over-year revenue growth and massive demand for its leading cloud software, Inside Real Estate has made some recent high-profile hires. These hires are well-known and well-respected within the real estate and tech industries, and position Inside Real Estate as a powerhouse brand with solutions for real estate brokers, teams and agents at every stage of their business.
Leads are Easy, Converting Them is the Challenge (And 5 Ways to Fix That)
In today’s real estate market, finding leads really isn’t the problem, it’s converting them. There are multiple ways to help you cultivate your list. But it’s what you do with those leads that really matters. Even in hot real estate markets, you’ll find plenty of potential clients who need nurturing. How are you going to nurture them all the way to the closing table?
3 Ways AI Can Help You Close a Deal
There’s a big misconception around what artificial intelligence (AI) really is and how it can impact your real estate business. To make matters more confusing, many of today’s real estate software platforms have latched onto the term but fail to explain what’s really behind the curtain. So what is AI, exactly?
10 Questions to Ask Your Tech Vendor About Your Data
You’ve most likely heard about the recent news in the industry calling to question the safety of your personal contacts, sphere, leads or other data that belongs to your real estate business. Many tech platforms expect you to freely hand over your private sphere data in order to use their solutions. And there lies the question: How safe is your data when you hand it over?
5 Keys to Winning at Lead-Gen as a Brokerage
Running a cost-effective lead-generation program is as difficult as anything else brokers will do. Follow these five lead-gen strategies to maximize deal flow and increase ROI for your in-house lead generation program.
3 Essential Tools That Will 10X Your Real Estate Marketing
Spraying your message high and wide does not breed online marketing success; rather, standout results emerge when you pair smart, strategic decisions with the right tools. The software you use to help you do this is critical. Here are 3 essential components your software platform must have to drive more leads, dramatically increase your conversion rates and accelerate your marketing success.
Rich Broker, Poor Broker: Breaking Free and Building Wealth in Real Estate with the “Cashflow Quadrant”
We all know the mantra, “Work smarter, not harder”. However sick of the expression you may be, as a professional in the real estate industry, can say that you actually consider this concept on a regular basis and actively practice it?
3 Hard Truths About Building Your Brokerage
Real estate is hyper-competitive. According to the 2012 Economic Census, there are 86,004 real estate brokerage firms operating in the United States. This means you have competitors around every corner vying to overtake your market and your business. However, one of the biggest mistakes you can make is focussing on your competition. Successful brokers focus on determining their own strengths and figuring out how to build a solid foundation for their agents and clients. Here are some key facts that are moving forward-thinking brokerages in the right direction.
Straight Talk: Why Agents Leave Your Brokerage
Only two metrics really matter to your brokerage: recruitment and retention. Why is retention so important, aside from the obvious that top producers continue to produce? Because it is an indisputable, impossible-to-fabricate metric that reflects your brokerage’s core values. We’ll cut to the chase. If you have an agent retention problem, It’s not them, it’s you. You may be falling short in a variety of areas, including the ones below. Review them to see how you stack up and where you could improve.
To Our Friends and Industry
Inside Real Estate will be here, independent, and leading the way, arm in arm with you, keeping your data secure and driving the innovation that champions the agent, and empowers you to serve this industry every day.
Does Tech Increase Transaction Volume? Yes—And There’s Proof
The data is indisputable. Inside Real Estate’s kvCORE Platform is getting more business for real estate professionals across the board.
Real Estate Teams Get What They Deserve
Teams just scored the most sophisticated solution ever created thanks to the latest release by the newly combined Inside Real Estate and BoomTown teams.
Does the Real Work Start After the Real Estate Transaction? The Numbers Say Yes.
Post Close Companion is your answer to client nurture after the transaction. And it makes it easier than ever.
Elite-Level Marketing Materials Don’t Need to be Time or Labor Intensive– Here’s Why
kvCORE is innovating tools that allow agents to do it all, without having to do it all.
Will 250k Agents Leave the Business Next Year?
What can you be doing to make sure your agents stay loyal with you and stay productive?
How do you get agents to adopt your technology? Try these 5 ideas
When it comes to getting your agents to use your tech what is it you really need? Here are five great value propositions
Building a future-proof business model
Inside Real Estate continues to innovate, driving massive growth for Utah brokerage
Top 6 tech reasons agents leave your brokerage
From disconnected tools to lack of database privacy, here’s how your tech might put your brokerage at risk
3 more ways to boost your SOI game
Real estate pros never stop networking, but growing your sphere of influence doesn’t equal success without engagement. Here are 3 more tips to boost your SOI now.
3 ways to dust off your sphere of influence now
Even top agents can get quickly overwhelmed with the volume of touchpoints needed to keep their sphere engaged. Give your SOI a shot in the arm with these tips.
Big wins, minimal risk: 6 growth hacks for real estate teams
Smaller teams need strategies that will yield a high return with low risk, preferably with a marginal investment of time and money. We have six simple strategies to help you grow now.
Growing your brokerage or team? 5 of the most creative recruiting tips we’ve seen
Two valued Inside Real Estate brokerage clients share the unique ways they recruit (and retain) agents, plus we have recruiting tips from our Agent and Success Team.
The excitement over CORE Present is palpable across The Keyes Company’s footprint and here’s why
If an agent can’t show sellers instant data and instant numbers, they won’t get the listing. That’s why CORE Present is changing the way Keyes agents win deals and CMO Paula Renaldo is a huge fan.
Providing agents the support they need to win in today’s market
How Dilbeck Real Estate is combating tight inventory with a tech stack that’s second to none
3 winning ways to get sellers to list with you NOW
Here are the top strategies agents see success with in this hyper-competitive market
Why Playbooks are like wizards that drive better results 5 ways
Playbooks in kvCORE automate everyday activities, so agents have a clear, streamlined process that eliminates the guesswork of what to do, how to do it, and when to do it.
The 6 hottest tech features being used by top teams
Inside Real Estate has a strong pulse on the unique needs of teams. What are the team features we hear about the most? Here’s a rundown of the top functions being used and demanded by top teams across the country.