Real Estate Leads Articles

  • Real Estate Lead Generation Tips: The First House Isn’t the Last House

    By Joe Skousen

    When working with your real estate lead generation, it is tempting to think that as soon as the lead comes […]

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  • Team-Broker Real Estate Marketing & Lead Strategy

    By Joe Skousen

    When growing team, production or just productivity, the first thing you want to get dialed is the marketing part of your strategy. You want to not only have the strategy thought through, but started and running BEFORE you go and grow the size of the team or commit too many resources.

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  • Is Your Brokerage Wasting Your Real Estate Leads & Face Time?

    By Joe Skousen
    missing-real-estate-leads

    We talk a lot about how to drive more real estate leads and more visibility. One question you might be facing right now, is whether you really are taking advantage of the leads and visibility that you currently have.

    Let’s say you are currently getting leads from Trulia, Zillow, Realtor.com or another real estate portal or network. You also get leads from your Sphere of Influence or Referral Base. You may even do some Pay per click or have some naturally-generated leads on your website. The question is, what real conversion rate are you seeing right now…

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  • The 3 Power Phases of Driving QUALITY Real Estate Leads

    By Joe Skousen

    By now, if you have been around working to get consistent real estate lead generation, you have certainly run into the quality vs quantity issue. That dilemma is more than just an annoyance of chasing too many leads for far too few deals. The truth is, if you don’t play your lead-gen right, it can be your bottom line killer.

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  • 3 Real Estate Lead Generation & Marketing Strategies to Win

    By Joe Skousen

    Data for March Existing and Pending Home Sales is out, and whether you know it or not – it greatly impacts your marketing efforts and effectiveness.

    As an agent or broker witnessing these things in the market – you have known for months now that gaining listings is virtually a guaranteed payday, and that you already might have a number of potential buyers hanging around waiting or searching for the right property. What you may not know is just exactly what you can do about it that will have a significant impact on the short run to get you more paydays.

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  • Your Real Estate Lead Conversion Rate – Are You the Bottom of The Barrel?

    By Joe Skousen

    With real estate lead generation, there are lots of different ways and methods to receive and generate those leads. One undeniable truth is that the source and method of collecting these leads is going to have an impact on the quality of the lead. The other truth is that all leads, and especially online leads, need a solid and refined follow-up plan to get top conversion. With online leads, you can get a huge return and great closing rate, if you understand the pieces of the real estate lead puzzle.

    Most agents or brokers that contact Inside Real Estate struggle to put together the the right pieces of the real estate lead puzzle. Take this statistic, for example…

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  • Short Sale & Listing Real Estate Leads: The Dilemma

    By Joe Skousen

    When talking real estate leads, REO and Foreclosure has been the talk for the last few years. Now we are all talking listings and short sale leads and the like. Today, pulling new listing leads is kinda like winning a mini lottery in many markets today… you go home, cry a little, call your uncle and thank him for being such a special person in your life.

    There are 2 major dilemmas in getting leads for things like Short Sales and Listing Leads.

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  • Ultra-Local Real Estate Leads, Branding, Presence & SEO

    By Joe Skousen

    Do you realize that the Ultra-Local Real Estate game leans heavily in favor of YOU over Trulia, Zillow, Realtor.com and the rest? Did you know that you can beat them out in the competition for top SEO placement for some of the highest-return keywords?

    At Inside Real Estate, we work with brokers, agents and companies around the US to drive stronger Real Estate Leads and Online

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  • Real Estate Lead Generation Tip of the Week: April 5

    By Joe Skousen
    Real Estate Lead Measurement

    This week, our Real Estate Lead Generation Tip comes from the very root of success with online marketing – measurements. If you want something to improve, you have to measure it. So, what should you be measuring with your online marketing and real estate leads?

    Well, you always want to get down and measure the things that are going to have the biggest impact on your bottom line first. We want to give you a few things to be measuring that will make you stand out from your competition, and help you dial down your real results.

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  • What REO Did to Your Real Estate Online Marketing Ability

    By Joe Skousen
    Change Your Online Real Estate Marketing Strategy

    o, you did some (or lots) of REO, Foreclosures and Short Sales – or maybe now you are moving quickly into the Short Sale scene. Well, first off, good for you – you know how to watch the trends. Secondly, your online marketing probably stinks.

    We’re not trying to pick a fight, we are just going off what we have seen from about 85% of the brokers that come to Inside Real Estate. The truth is, REO came at a much-needed time, and there are still a good number of brokers doing well with it. Hopefully you have also seen that it can really murder your marketing presence and your marketing equity. Let me give you 3 reasons why this ought to scare you a bit, and why you ought to change that.

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Inside Real Estate named #4 fastest growing company in MWCN’s Utah 100

October 26, 2020

  DRAPER, UTAH (PRWEB) OCTOBER 26, 2020 Inside Real Estate, one of the fastest growing independently-owned real estate software companies […]

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