Back to INSIDER BLOG

Insider Blog

A Journey to Technology Perfection

Find out how this brokerage struck gold with a well-thought-out tech strategy, a near flawless platform rollout and record numbers of agent adoption.

Brokers: Does your real estate tech stack really help recruit and retain agents?

What tech really matters to agents, and what doesn’t? Invest wisely.

Your Website is No Longer Your Single Biggest Tech Asset

There seems to be an unspoken agreement that the single most important piece of technology a real estate professional can have is their website. Looking further into this belief many think that the website alone will produce an infinite amount of leads and business as long as it is a unique, one-of-a-kind custom site that has video and parallax elements throughout. So if a single tech asset, namely your website, is not your best tech asset, what is?

Old School is… New School?

When a real estate brokerage, team, or agent is asked about what they are doing regarding their own individual marketing efforts the answers might surprise you. The majority of agents in the United States have an almost even distribution of their marketing dollars between print and digital marketing. To shed some light on how agents spend their precious marketing dollars, it is important to identify exactly what constitutes print vs digital.

Agent-First Tech Drives Massive Success

Throughout the years, RE/MAX Advantage Plus has remained one of Minnesota’s revered and multiple award-winning real estate firms, primarily because of their commitment to cutting edge technology and redefining the real estate process.

The Unseen Perks of a Strong Broker Tech Platform

Having strong technology at the foundation of your brokerage isn’t something "nice to have". It’s a necessity. Here are some of the benefits of incorporating great technology tools into your brokerage landscape.

5 Key Features Needed for Agent Adoption

We’ve narrowed the list down to the top 5 value propositions needed within a CRM platform to have the highest success of Agent Adoption.

Leads are Easy, Converting Them is the Challenge (And 5 Ways to Fix That)

In today’s real estate market, finding leads really isn’t the problem, it’s converting them. There are multiple ways to help you cultivate your list. But it’s what you do with those leads that really matters. Even in hot real estate markets, you’ll find plenty of potential clients who need nurturing. How are you going to nurture them all the way to the closing table?

3 Ways AI Can Help You Close a Deal

There’s a big misconception around what artificial intelligence (AI) really is and how it can impact your real estate business. To make matters more confusing, many of today’s real estate software platforms have latched onto the term but fail to explain what’s really behind the curtain. So what is AI, exactly?

5 Keys to Winning at Lead-Gen as a Brokerage

Running a cost-effective lead-generation program is as difficult as anything else brokers will do. Follow these five lead-gen strategies to maximize deal flow and increase ROI for your in-house lead generation program.

3 Essential Tools That Will 10X Your Real Estate Marketing

Spraying your message high and wide does not breed online marketing success; rather, standout results emerge when you pair smart, strategic decisions with the right tools. The software you use to help you do this is critical. Here are 3 essential components your software platform must have to drive more leads, dramatically increase your conversion rates and accelerate your marketing success.

Why understanding the homebuyer journey is key to nurturing real estate leads

Are you nurturing leads at the right time and in the right way? Here's what you should know about the journey your clients take when buying a home.

How to position yourself as the local expert and get customers coming back to your website with Local Logic, now in kvCORE

The leading provider of hyper-local school, demographic, and lifestyle data, Local Logic makes it easy for brokers and agents to help customers search by local qualities that matter most.

Get the Definitive Guide to Winning Over Today's Sellers

Learn how to beat the competition, earn your client's trust, and win more listings than ever

Learn More

See why top agents and teams are flocking to brokerages with kvCORE

Schedule your demo today and discover why agents and teams are asking for the platform they know drives business: kvCORE

Learn More

Get the Definitive Guide to Winning Over Today's Sellers

Learn how to beat the competition, earn your client's trust, and win more listings than ever

Learn More

A best-in-class tech stack starting with kvCORE Gives the 3600+ agents at Samson Properties the tools they need to succeed

For Donny Samson, CEO of Samson Properties, kvCORE has been a game-changer. He wanted the best tool out there — and he wanted to offer it company-wide for free. He tells his agents, “I can't hit the home run for you, but I can give you as many times as bat as possible.” Here’s why Samson and his agents love kvCORE.

Canvas Real Estate Sees Massive Growth Through Independent Tech & Training

Canvas Real Estate is among Florida’s leading independent real estate firms. Spanning the east coast from their base in Ft. Lauderdale, the firm is generating over $13 million in gross commission income across 800 agents. WAV Group founding partner, Victor Lund met with Canvas CEO Ernesto Vega to learn about the key strategies that are powering success at Canvas.

See why top agents and teams are flocking to brokerages with kvCORE

Schedule your demo today and discover why agents and teams are asking for the platform they know drives business: kvCORE

Learn More

How Weichert is Supercharging its Engine for the Future

National real estate powerhouse, New Jersey-based Weichert Realtors® has a long history of innovating to grow...50 years to be exact. With the recent launch of its brand-new technology ecosystem—myWeichert, powered by kvCORE—the firm has upped its value proposition for the more than 13,000 company and affiliated sales associates it serves.

What we learned in 2019 and what it means for you in 2020

With the landscape more crowded and confusing than ever, we reflected on the lessons we all learned last year, uncovering three ideas that we believe can lead us back to a path toward service, collaboration, and smart growth. And, it favors the agent-based model that’s worked for more than a century.

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

Your Real Estate Lead Conversion Rate - Are You the Bottom of The Barrel?

With real estate lead generation, there are lots of different ways and methods to receive and generate those leads. So, what are the right components for great lead return?

The Real Estate Lead Conversion Dilemma - PPC vs. Natural

The need for online marketing for real estate agents and brokerages is a given in today’s world. We all recognize that we not only have to have a smart, professional and up-to-date web presence. But, we also know that the only real places that matter online for visibility are Social Media, Blogs and the 1st page of search engine results (pages 2-Infinity don’t really count).