• How to Turn Millennials into Money-Makers

    By Mike Alder

    By 2025 millennials (the generation born between 1980 and 2000) will make up 75% of the world’s working population (forbes.com). The median age of Realtors is now much younger than in the past as more (young) people are entering the real estate profession. What does this mean for your brokerage? Continually attracting fresh blood and […]

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  • Inside Real Estate and Kunversion Solutions Become One!

    By Inside Real Estate

    Today, we are excited to announce that Inside Real Estate and Kunversion solutions will become one! The two companies have both provided solutions for real estate brokers, teams and larger enterprise customers.  Kunversion has excelled in team and broker-focused lead-generation and marketing solutions, while Inside Real Estate has had a more customized and flexible solution […]

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  • Uncovering Profitable Real Estate Lead Generation Markets: What Smart Agents Know

    By iremarketing Profitable-Real-Estate-Lead-Generation

    For real estate agents, the saying ‘location is everything’ is universal. The most successful agents know the market, inside and out. They know the location and the history. They know what new developments are planned. They know about schools and the community. They are experts in the area they represent. But before you focus all […]

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  • Mix It Up: Why Smart Brokers Diversify Their Real Estate Lead Sources

    By iremarketing

    As real estate professionals, we talk a lot about finding the fastest (and least labor-intensive) path to generate real estate leads. And when a certain lead gen strategy has been producing consistent results for your team, it’s hard to think that there’s any reason to diversify. But if you are siloing your efforts to only […]

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  • Drip Marketing 101: Put Your Real Estate CRM to Work

    By iremarketing real estate crm

    Without a real estate CRM, the process of tracking and segmenting communication with various leads manually can be painstaking. Because successful agents know that they need to stay productive in order to be profitable, the task of sending a series of emails often gets pushed to the back burner. And drip email marketing for busy […]

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  • Top 5 Profit-Drivers of an Automated Real Estate CRM

    By iremarketing

    In real estate (and every other industry), the million dollar question is, ‘How do I make more money?’ The easy answer: close more deals. Unfortunately, it’s not always as easy as it sounds, otherwise we’d all be rolling in the dough. The reality is you’re only one person, and there’s only so much time in […]

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  • Mobilegeddon: Is Your Real Estate Website Ready for Google’s Next Update?

    By iremarketing real estate website

    Google is back at it with another algorithm update rumored to be even bigger than Panda or Penguin – Mobile Friendly. This update is set to roll out on April 21, 2015, and mobile ranking factors will not only label your real estate website as mobile-friendly, but will also use that to determine if your […]

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  • Real Estate Brokerage CRM & Leads – Working in the Old vs NEW

    By Joe Skousen

    What a brokerage, successful team or large real estate company truly needs is high integration and high automation around some very simple tools that make your life easier. But, in the end of the day, those tools still need to help close transactions and kick out some reporting.

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